Author Archives: rianstefan

About rianstefan

My practical approach based on experience is to create a website for real Internet users, not for search engine spiders.

10 Grammar Mistakes that Can Keep Your Content from Spreading

  by Alexis Grant 1. Using that when you should use who Whenever you write about people, refer to them using who, not that. John is the guy who always forgets his shoes, not the guy that always forgets his shoes. It’s easy to make this mistake because that has become acceptable … Continue reading

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The Road to Great Content

  Written by Matt Beswick There’s been a distinct explosion in SEO spiel over the last year or so with a lot of industry experts spending a great deal of time talking about “great content”. That’s all well and good … Continue reading

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Thinking About a New Site? How to Set Killer (and Realistic) Goals

  by Mark Knowles, A site migration’s success hinges on upfront communication, group effort, and a project lead that has a critical eye for success. Without this first step in your site migration, the entire project is likely to be mismanaged, … Continue reading

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30+ Easy Ideas To Create Great Content For Your Customers

  by Michael Brenner, SAP Summarize your best whitepapers into blog posts. Summarize your best videos, then embed it into a blog post Summarize all your slideshare decks into article format and embed the slides into a blog post Take any research … Continue reading

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Digital Disruption is Affecting Search Marketing: Are You Ready?

  by Thom Craver “Digital disruption is here,” Shar VanBoskirk of Forrester Research announced during the day two keynote at Covario’s INFLECTIONPoint 2013 conference. “Marketers must innovate to manage digital disruption.” Of all the brilliant minds in Forrester, VanBoskirk seems to have the … Continue reading

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10 Common Link Building Problems

  by Eric Enge Link building should just be a form of branding and marketing. Reviewing your link profile and identifying the problems is a key part of the process. But, it is only the start. Once you get your penalty … Continue reading

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Yahoo! in online ad alliance with Google

  AFP News Yahoo! on Wednesday announced an advertising alliance with Google, the company that dethroned the pioneering Internet firm in the world of Internet search. Google will use its online ad targeting skills at some Yahoo! properties, stepping in … Continue reading

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10 Tools for Creating Infographics and Visualizations

  Posted by Miranda.Rensch to Link Building Tools for creating simple infographics and data visualizations 1. Piktochart Piktochart is a web-based tool that has six decent free themes (and a whole bunch more for the paid version) for creating simple visualizations. You can drag and drop … Continue reading

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Google Reveals New Details on Link Disavow Tool

  by Jayson DeMers, Since announcing the disavow tool in October 2012, Google hasn’t given much insight regarding how to properly identify links that should be disavowed, leaving webmasters and SEO professionals to use their best judgment. Many have attempted to compile comprehensive inbound link … Continue reading

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Link Ahead of the Competition

  by Jon Cooper Everyone wants to know what the next big link building tactic is, because who’s ever there first is going to be the one to reap the biggest rewards. But just how exactly do you get there … Continue reading

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