Tag Archives: google

Digital Disruption is Affecting Search Marketing: Are You Ready?

  by Thom Craver “Digital disruption is here,” Shar VanBoskirk of Forrester Research announced during the day two keynote at Covario’s INFLECTIONPoint 2013 conference. “Marketers must innovate to manage digital disruption.” Of all the brilliant minds in Forrester, VanBoskirk seems to have the … Continue reading

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Google Reveals New Details on Link Disavow Tool

  by Jayson DeMers, Since announcing the disavow tool in October 2012, Google hasn’t given much insight regarding how to properly identify links that should be disavowed, leaving webmasters and SEO professionals to use their best judgment. Many have attempted to compile comprehensive inbound link … Continue reading

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4 Steps to Panda-Proof Your Website (Before It’s Too Late!)

  by Ken Lyons, It may be a new year, but that hasn’t stopped Google from rolling out yet another Panda refresh. Last year Google unleashed the most aggressive campaign of major algo updates ever in its crusade to battle rank spam. This year … Continue reading

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4 Ways to Create a Better Website Experience for Users & Search Engines

  by Josh McCoy, As SEO professionals or webmasters, we have built or maintained a website molded to our perception of what a site should be. But while piece-mealing an SEO project, band-aiding, or adding features/content, has the role of your site gone … Continue reading

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Google Warns SEO & Businesses to Avoid Fake Reviews

  by Danny Goodwin, An update to Google’s spam detection algorithms will grow the number of reviews appearing on some Google+ Local pages. And Google hasshared some advice with reviewers, business owners, and SEO professional on how to keep reviews from being … Continue reading

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How to Verify Google Authorship for Your Blog

  Posted by Shivam Rana Google is working on its implementation into its search algorithms for a long time, but it managed to introduce it in the year 2011. It is basically a way to verify relation between a person’s content … Continue reading

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Responding to the Link Devaluation “Google Update” on January 17th, 2013

  by Pratik Dholakiya It’s been almost half a month and Google still denies that an algorithm update occurred on January 17th, 2013. Even so, SEOmoz’s Dr. Pete noticed that several sites were no longer ranking for branded terms. Within a day … Continue reading

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Why Thin Content is Hurting Your Ecommerce Site & How to Fix It

  by Amanda Massello, By now, everyone in the ecommerce search engine world – including digital marketers and content writers – knows about the Google Panda update or, worse, has been directly affected by it. Many businesses were taken off guard when it … Continue reading

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Victorious Over Google & AOL, Vringo Targets Microsoft in Search Patent Suit

  by James Dohnert, Microsoft has become the latest company to face a suit from Vringo subsidiary Innovate/Protect (I/P) engine over search patents. The suit is based on two online search patents owned by the Vringo subsidiary. Patent numbers 6775664 and 6314420 are based on … Continue reading

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Google Submits Response to EC Antitrust Regulators

  by Dan Worth Google has submitted a response to the European Commission (EC) over its anti-competitive business concerns, Reuters reported. Competition Commissioner Joaquín Almunia confirmed that Google submitted the documents Thursday evening, just in time for the deadline set by the EC. … Continue reading

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